Old Dutch Northeast | Better Store Level Marketing

Brief Overview

Mike Ford Jr. – Director of Sales for Humpty Dumpty

Bordertown’s support with side panel design and their excellent communication throughout the order process have been great. That was not the case before. Gaining space in small footprint stores is difficult, until Bordertown was able to provide low profile displays to help in those types of stores.

Results

We’ve rolled out their displays into multiple IND and Shaw’s locations throughout Maine, and we have had much better store level marketing with the addition of the branded side panels and channel strips. Bordertown has been my display supplier since I stepped into this role, and they’ve proven to be well worth the investment.

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