Joe Balzano – Executive VP of Sales at Cedar’s Foods goes over his experience with Bordertown and shares why they trust us for their display needs.
Brief Overview
What has worked well for us is the DisplaysOnDemand Program – being able to get bulk pricing, having you ship the right amount to us when we need them and having you store them so they don’t damaged in my warehouse, or lost in my warehouse which happens frequently. Your team is very responsive and I had a high degree of confidence knowing what we ordered we would be able to get.
“We are able to move very quickly in response to customers’ needs in order to get these racks into the marketplace. We are able to communicate the message we want to land with customers, at the point of purchase which is really key.”
Joe Balzano – VP of Sales, Cedar’s Foods
Results
- We average 4-6 skus per store per week = 20 bags a week
- $4 a bag x 20 bags = $80 in sales a week
- Totaling: $4,160 in sales per rack, per year
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